About

I'm Evan Walter, a software engineer in San Diego with more than five years of experience. I've built and maintained Shopify storefronts for a direct-to-consumer brand and done full-stack work as an enterprise consultant.

I built this because the free SEO checkers I tried look at a single page, while the problems that actually hold small Shopify stores back are spread across the catalog: hundreds of product images without alt text, products with no description, the same title used three times. Those are easy to miss in the admin and easy to measure from the outside.

The tool is free. If you want help fixing what it finds, use the form on any results page and I'll reply personally.